Bergdorf Goodman
Bergdorf Goodman is regarded as one of the leading authorities in fashion with a discerning clientele across the globe. We were asked to find a way to keep users apprised of the happenings in the world of BG while integrating a shopping experience via the existing digital platform.
My Role
As the design lead on this project, I was responsible for wireframes, user-interface and prototyping. My team worked closely with stakeholders at Bergdorf Goodman to create an inspirational platform that increased event attendance and established another driver towards their newest ecommerce strategy.